Retouching Beauty
fashion & beauty, customer awareness Marco Joe Fazio . ˙ . CCO & director of photography, MArch (hons), AOP fashion & beauty, customer awareness Marco Joe Fazio . ˙ . CCO & director of photography, MArch (hons), AOP

Retouching Beauty

Today’s technology indeed gives us incredible tools to manage tasks quicker and with less human resources than before.

Artificial Intelligence (AI) is taking the upper hand over us, controlling our homes, driving our cars, writing our texts and many other tasks… which we eventually forget how to do! I noticed that my handwriting got worse in the last decade, obviously, as I am not training enough on that.

However, as much as it is easy and fun to let computers do our work, knowledge and control are vital in any operation.

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9 mistakes designers make when taking pictures of their projects
architecture & interiors, customer awareness Marco Joe Fazio . ˙ . CCO & director of photography, MArch (hons), AOP architecture & interiors, customer awareness Marco Joe Fazio . ˙ . CCO & director of photography, MArch (hons), AOP

9 mistakes designers make when taking pictures of their projects

It’s incredible how many designers miss presenting their interiors in the best appealing way.

And having worked for almost twenty years as a RIBA chartered architect in the UK and Italy, I was one of them!

During my career, I understood that a designer considers his detailed CAD drawings, skilful handmade perspective views and state-of-the-art computer-generated simulations as everything he needs to present his portfolio and attract new customers.

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Set Design for space + style in 6 steps
fashion & beauty, architecture & interiors, hospitality travel & food Marco Joe Fazio . ˙ . CCO & director of photography, MArch (hons), AOP fashion & beauty, architecture & interiors, hospitality travel & food Marco Joe Fazio . ˙ . CCO & director of photography, MArch (hons), AOP

Set Design for space + style in 6 steps

Space + Style, our USP,  is a service tailored exclusively for the hospitality, fashion and design industries. It’s for those who are ready to take their marketing and imagery to the next level.

One of the essential elements of this service is designing a set in the broadest extension that the project requires.

Here is an approach to set design in 6 steps.

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A Room with a View
architecture & interiors Marco Joe Fazio . ˙ . CCO & director of photography, MArch (hons), AOP architecture & interiors Marco Joe Fazio . ˙ . CCO & director of photography, MArch (hons), AOP

A Room with a View

What happens when your client asks to photograph a sophisticated interior design, where the view from the window is even more outstanding than that?

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